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Designed to support companies enhancing their growth strategy through Open Innovation, Experience Design and Product Diversification. 

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Open

Open Innovation

Co-creation, the baseline to generate innovative solutions that better meet market needs and drive sustainable growth.

Trends

Assessment of industry challenges, drivers of change, and value chain developments.

Opportunities

Deep dive into opportunity spaces, assessing them by impact and feasibility.

Planning

Mapping of the go-to-market roles and engagement options to support execution.

Deployment

Delivery of the execution roadmap, supporting every stage of implementation.

Our Projects
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Global Health Accelerator is an international early-stage acceleration program designed in partnership with Startup Braga, supporting health startups through structured scaling, corporate matchmaking and hands-on mentorship.
JunctionX Lisbon is a high-impact hackathon, developed in collaboration with Instituto Superior Técnico, that brings together students and developers to tackle real-world challenges through applied technology and industry-led problem statements.
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SkillStorm is a flagship ideathon promoted in partnership with NCN and Sonae that engages university students in designing innovative solutions for workforce reskilling through structured challenges and multidisciplinary collaboration.
Human
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Experience Design

Human-centricity, the capacity to craft emotional experiences at every touchpoint of a customer's journey.

Research

Challenge established assumptions by understanding  people and context.

Ideation

Refine concepts to develop a portfolio of ideas that enhance the user experience journey.

Prototype

Test models to iterate on the product design by improving usability and functionality.

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Product

Product Diversification

Prototyping, an iterative approach to optimize product strategy and accelerate time to market.

01

Strategy

> Ideation & Discovery

> User Story Mapping

> Product Roadmap 

02

Ideation

> Information Architecture

> UX & UI Design

> Identity & Branding

03

Prototype

> AI Solutions

> Low-Code & No-Code

> Cloud & DevOps

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Contact

Curious? 

Reach out to Pointers

Via do Castelo do Queijo, 395

Porto, Portugal

Where innovation meets execution.

Contact us

© 2025 by Pointer5

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